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E-mail List Software and Services

When connecting to large amounts of people via email there are mainly three ways to accomplish this task. Mass Email software, and Email List hosting. 

1.)    Email Newsletter Software is software that is designed to email hundreds to hundreds of thousands of people.  Features of this software would include a database of email address, the ability to let people remove themselves automatically, and keep track of emails that did not reach their destination.

• Arial Software Email Marketing Director: $495 (http://www.arialsoftware.com)
  • Pros: Ease of use, Emails quickly, lots of features
  • Cons: Expensive
• G Lock Easy Mail     $49-$99
  • Pros: Inexpensive with many features
  • Cons: Not as simple as other software
• Brozsoft Kmailer $70-$200 (www.kmailer.com)
• Smart Serial Mail $39.99 (http://www.jam-software.com/smartserialmail)
  • Pros: Emails quickly, lots of features, cheap
  • Cons:  Harder to use
• E-Campaign 4.6          $99.99-$179.99
• Enews Letter Pro $396-389 (http://www.enewsletterpro.com)
  • Pros:  Cheap Easy to use
  • Cons:  Not as many features compared to others
• Lyris $500 -$7850 http://www.lyris.com/products/listmanager
  • Pros: Lots of features, easy to use
  • Cons: Expensive
• Marketing Technologies $99-$400 (http://www.marketing-2000.net/)
  • Pros: Lots of features, not to expensive
  • Cons: Steeper learning Curve

2.)    E-mail List Hosting is a service provided by a company.  You would log in to their website and upload email address and to manage your list server.

• Yahoo Groups Free (http://groups.yahoo.com)
  • Pros: Free, most widely used
  • Cons:  Advertisements in postings, limited in some features

• MSN Groups Free (http://groups.msn.com)
  • Pros: Free
  • Cons:  Advertisements in postings, limited in some features, questionable material at times
• Google Groups Free (http://groups.google.com)
  • Pros: Free
  • Cons:  Limited in some features, questionable material at times
• Bronto $100 per month and up(http://bronto.com)
  • Pros: Lot’s of features, support, easy to use
  • Cons: Reoccurring fees, expensive
• Listserve.com $30-$100 Per month(www.listserve.com)
  • Pros: Easy to use Lots of features (Pay); Lots of support
  • Cons: Recurring fee’s (Pay); Advertisements (Free);Limited features (Free);Limited control